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What Is Web Traffic? — Wiki
"How people utilize your website" is the most basic definition of web traffic. It includes visits, page views, click events, conversions,... People + data on networks = website traffic, which is the subsequent flow of this data.
What Is a Traffic Exchange? — Wiki
For many online marketers, traffic exchange service plays an important part in driving conversions. For a long period of time, the principle of traffic exchange has operated in this business. It is a strategy of drawing attention to your website.. Traffic exchange is required to drive traffic to your website.